Video analytics: views, drop-off and completion rate
What matters isn't only how many opened the video, but how far they got. See the second where people give up, which clips get watched to the end, and which script needs rewriting.
The numbers that actually change decisions
Views per video
How many times each clip was opened, split by share link, embedded page and learning platform.
Second-by-second drop-off curve
See exactly where viewers give up — usually a sentence that runs too long or a promise that isn't clear.
Completion rate
The share of people who watched to the end, the one metric showing the message landed whole.
A report per recipient
For personalized presentations, see who watched and how much — before you call.
Variant comparison
Compare two scripts, two avatars or two lengths, and keep the version with the better completion rate.
Export for internal reporting
Any table exports for the monthly report or for analysis in another tool.
Every published video is measured automatically, with no extra setup: opens, the second-by-second drop-off curve, completion rate and, for personalized links, the recipient. Reports filter by video, period and delivery channel, and any table can be exported onward.
Frequently asked questions about video analytics
See where your viewers give up
Open the reports and rewrite the first two sentences of the script with the worst drop-off.